How hard to rank
Start here first.
- Can you reach the top results?
- KD means keyword difficulty. It is our simple 0 to 100 score for how hard it is to rank in the top results right now. Lower is easier.
Existing demand
Then check the size.
- Are there enough users here for your next actor?
- This is the size clue. Bigger is only better if the keyword is not too hard to rank.
Repeat use
Then check whether it looks like a recurring workflow.
- Do users keep running actors like this?
- High repeat use usually means the actor is part of a real workflow, not just a one-time test.